A contractor marketing strategy can be the difference between a construction company that struggles to stand out and one that consistently attracts the right customers. But for many contractors, competing with larger companies that have bigger budgets, more resources, and aggressive advertising campaigns can feel impossible. With private equity entering the construction industry and larger […]
Marketing Shift is changing the way contractors grow their businesses. Instead of adding more office staff every time revenue increases, today’s most successful companies are using smarter marketing, AI, automation, and efficient systems to scale faster while keeping overhead under control. In a recent episode of the Business Success Tips Podcast, Paul Sanneman sat down […]
For many contractors, the biggest frustration with lead generation is simple: You spend thousands on marketing…Only to compete with five other companies for the same lead. Or worse — your team calls back too late, the homeowner already booked another contractor, and the opportunity disappears before your sales process even starts. In a recent episode […]
Discover how a Lead Generation System for contractors removes guesswork, boosts profit, and creates confidence in marketing decisions. Learn why most contractors struggle and how a clear system turns marketing stress into measurable results.
Roselyn is a dynamic marketing professional based in the Philippines with over two years of dedicated experience in crafting successful digital strategies. She brings a potent blend of expertise in social media marketing, graphic design, and data-driven content to Contractor Staffing Source.
Roselyn is passionate about leveraging these skills to not only grow businesses but also to forge deeper connections between companies and their audiences. Her focus lies in developing and executing creative marketing initiatives that deliver measurable results, significantly boosting brand awareness, engagement, and lead generation.
Outside of work, Roselyn is an avid matcha enthusiast who enjoys art and weekend runs as her way to explore nature. She believes that creativity thrives in balance and finds inspiration both in digital spaces and in nature.
With over 40 years of experience, Paul has created several business coaching companies and consulted more than 400 construction companies. Contractor Staffing Source is the product of this experience and his most profound inspiration, as well as a solution to the most common issue his clients face; finding good people.
Paul’s dedication to working with residential contractors stems from his belief that they are the most exciting and ethical business owners. He is passionate about helping them build successful teams so they can make more money in less time and have more FUN.
Paul holds a Bachelor’s Degree in Political Science and a Master’s Degree in Education. He studied metaphysics as a post graduate and has facilitated and attended numerous seminars in personal growth and business success over the years. Check out Paul’s latest album with the Beach Road Band, Mostly for Kids.
