Maximizing Your Marketing Budget: Proven Strategies for Contractors | Business Success Tips Podcast #11

Maximizing Your Marketing Budget: Proven Strategies for Contractors | Business Success Tips Podcast #11

A well-planned marketing budget is essential for contractors looking to attract more clients, generate quality leads, and maximize ROI. However, many struggle with how much to spend and where to allocate funds for the best results. In a recent podcast, Paul Sanneman of Contractor Staffing Source and Angela Kiel from BDR shared expert insights on optimizing your marketing budget to drive business growth. Learn how to strategically invest in SEO, PPC, and customer retention to make every marketing dollar count.

Paul Sanneman
Founder & President


With over 40 years of experience, Paul has created several business coaching companies and consulted more than 400 construction companies. Contractor Staffing Source is the product of this experience and his most profound inspiration, as well as a solution to the most common issue his clients face; finding good people. Paul’s dedication to working with residential contractors stems from his belief that they are the most exciting and ethical business owners. He is passionate about helping them build successful teams so they can make more money in less time and have more FUN. Paul holds a Bachelor’s Degree in Political Science and a Master’s Degree in Education. He studied metaphysics as a post graduate and has facilitated and attended numerous seminars in personal growth and business success over the years. Check out Paul’s latest album with the Beach Road Band, Mostly for Kids.
Contractor Staffing Source
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